CATEGORY

(4) Excellent

(3) Good

(2) Almost

(1) Not Yet

Attractiveness & Organization

The brochure has exceptionally attractive formatting and well-organized information. 

The brochure has attractive formatting and well-organized information.

The brochure has well-organized information.

The brochure's formatting and organization of material are confusing to the reader.

Content - Accuracy

The brochure has all of the required information and some additional information.

The brochure has all of the required information.

The brochure has most of the required information.

The brochure has little of the required information.

Persuasive Writing

Includes all persuasions & each is backed by a fact.

Includes some persuasion and each is backed by a fact.

Includes some persuasions and some are backed by a fact.

Includes either persuasions or facts or neither.

Writing - Mechanics

All of the writing is done in complete sentences. Capitalization and punctuation are correct throughout the brochure.

Most of the writing is done in complete sentences. Most of the capitalization and punctuation are correct throughout the brochure.

Some of the writing is done in complete sentences. Some of the capitalization and punctuation are correct throughout the brochure.

Most of the writing is not done in complete sentences. Most of the capitalization and punctuation are not correct throughout the brochure.

Graphics/Pictures

The graphics go well with the text and there is a good mix of text and graphics.

The graphics go well with the text, but there are so many that they distract from the text.

The graphics go well with the text, but there are too few.

The graphics do not go with the accompanying text or appear to be randomly chosen.

Text Features

A variety of text features are used to enhance writing where needed but not overdone.

Up to 3 types of text features were used to enhance writing.

Up to 2 types of text features were used.

Only 1 or no text features were used

Sources

There are many citations from a variety of sources accurately listed on the brochure.

There are some citations from a variety of sources accurately listed on the brochure.

There are a few citations accurately listed on the brochure.

Incomplete citations are listed on the brochure.